ClickFunnels Just Dropped a 100-Ways-to-Make-$100/Day Article — Here's What's Real and What's Filler

The ClickFunnels blog just published one of those big roundup articles — "100 Ways to Make $100/Day Online." I read the whole thing because I always do, and because that's literally what I've been teaching people for the better part of a decade.

The thesis they land on is the right one: making $100/day online isn't about which method you pick, it's about whether you actually pick one and stay with it.

Here's the line that nailed it: "The biggest differentiator is to pick something you're passionate about and do that." Eight years building online businesses and I'd put that on a t-shirt.

How They Group the 100 Methods

The article breaks down into roughly four buckets, and the buckets matter more than the individual methods:

1. Service-based — rideshare, delivery, freelance design, tutoring, VA work
2. Passive/semi-passive — courses, memberships, email lists, affiliate marketing, digital products
3. Asset-based — vacation rentals, vending machines, laundromats, dividend stocks
4. Emerging/technical — prompt engineering, SaaS, ethical hacking, crypto staking

If you've never made a dollar online, ignore the asset-based bucket entirely. You don't have capital and you don't need it. Start in bucket one for cash flow, move to bucket two as fast as you can.

What I'd Actually Tell You

Here's where I'd push back on the article a little. "Pick something you're passionate about" is true, but it's incomplete. The version that actually works is pick something you're passionate about and that someone is already paying for.

I watched a friend spend two years building content around her passion — which was a niche craft hobby with maybe 800 buyers worldwide. She did everything right. Email list, lead magnet, course launch. There was just nobody on the other side of the offer.

The move that works is: pick a market where money is already moving (marketing, fitness, finance, parenting, real estate) and find the angle you're passionate about inside that market. Passion fuels you. Existing demand pays you.

The One Number That Tells You Everything

The article drops a number that's worth more than the other 99 percent of the post: roughly 3,000 email subscribers gets you to $100/day.

That's the real game. Every method on that list — service, passive, asset, emerging — gets easier the moment you have an audience to launch into. The fastest path to $100/day isn't to grind harder on Uber. It's to spend the same hours building the email list that lets you sell to the same person ten times instead of one stranger one time.

I've watched the lightbulb go on for hundreds of people inside ClickFunnels. The day they stop thinking in transactions and start thinking in relationships is the day their numbers start moving. The funnel becomes a vehicle for that. Not the goal.

What the Article Doesn't Say Loudly Enough

The one place I'd push the ClickFunnels article harder is on bridge offers. Russell talks about this all the time on Marketing Secrets — you don't sell strangers your big offer. You sell them a small, obvious win first.

My favorite example: Lauren Golden built an entire VA-training empire by not pitching ClickFunnels to her audience. She pitched stay-at-home moms a way to make a few hundred extra dollars a week as a VA. The funnel came later. The big ticket course came later. The bridge offer is what got them in the door.

If you're starting from zero, that's your model. Find the one small win you can sell to your one small audience. Build trust. Scale up.

The Bottom Line

The ClickFunnels post is a good map of the terrain. But maps don't get you to $100/day — picking one route and walking it does. My advice if you read the whole thing: circle three methods in bucket one or two. Pick one. Block your calendar this week. Don't dabble.

The entrepreneurs I've watched succeed aren't the smartest ones. They're the ones who finished a thing while everyone else was still researching.