heyDominik roasted hundreds of expert creators' profiles. The pattern: people watch one Reel, swing to your profile, and bounce. The fix is bio cognitive load, not retention rate.
The Koerner Office's Brandon launched an experiment: let an AI agent (OpenClaw) start a business end-to-end. A month later, it's pulling $8,000/mo from 350 local-business websites built at a few cents of tokens each.
Most coaches are stuck in feast-or-famine because they're missing one of the four lead gen stages. Here's the exact system I use inside Monster Marketing Academy.
Social media is quietly breaking, and it's not the algorithm. As AI content floods feeds, people's default flips from 'probably real' to 'probably fake' — and that changes where you should be building.
Most people draw a funnel as a triangle and call it a day. The funnels that print money are mapped one decision at a time — visitor, lead, buyer, repeat. Here's the version I use.
If you're setting prices by adding a margin to your costs, you're playing the wrong game. Pricing isn't math — it's perception. Here's the shift that doubled my revenue without changing my offer.
Dunford's new Lenny piece breaks down four positioning roadblocks teams keep hitting. The fix usually isn't more frameworks — it's facing one uncomfortable truth.
He had $1 in his account after a date. Then he made one phone call. The 4-step system that took him to $10M in 9 months.
Traditional stores convert at 2-3 percent. Single-product funnels convert at 32. Here's why the gap is so big — and where you should actually still use a store.
Most service businesses have a website that's basically a digital brochure. Here's the three-page funnel I'd build instead — and why it triples your booked calls.
Hormozi sat down with 6 business owners trying to scale and dropped some of the cleanest hiring and trade-off advice I've heard. Here's what stuck.
James Curran spent a year resisting AI for funnel work. Then he caved — and changed how I think about adopting it too.
Codie's 'Canadian Devon' experiment is a masterclass in newsletter monetization — but the part everyone is going to miss is the pricing lesson at the end.
Hey Dominik analyzed 40,000 reels. Two specific behaviors are killing accounts right now — and both of them were standard 'best practice' six months ago.
Wes McDowell broke down YouTube's biggest algorithm shift since 2016. The TL;DR: if you teach things that actually help your audience, the algorithm finally wants you.
If your offer isn't converting, it's not the funnel. It's the offer. Here's the framework I use to build offers people can't refuse — and the test that separates a good offer from a great one.
Most 'best funnel tools' lists are sponsored garbage. Here's the actual stack I use to run my funnels — what each tool does, what I'd cut, and what I'd keep if I had to start over with $0.
I audit funnels every week. The same 7 mistakes show up over and over. Here's what's actually killing your conversions — and the fix for each one.
Funnels aren't magic. They're not even complicated. They're a structured pathway. Here's the funnel demystified, in the simplest terms I can put it.
I email my list every single day and have basically zero unsubscribes. Here's the subject-line formula I actually use — not the Pinterest version.
ClickFunnels just dropped 44 ChatGPT prompts for entrepreneurs. The prompts are solid. The problem is rarely the prompts.
Russell's pitch on Marketing Secrets Episode 66: solo entrepreneurship is exhausting. OfferLab makes selling online a team sport.
If your funnel isn't converting, you're missing one of these five steps. Here's the exact sequence I use after selling over $100K in funnels.
Most lead magnets get fake emails and ignored downloads. Here's what I switched to after watching real opt-in rates double — and the simple test I run on every offer before launching.
I just read ClickFunnels' breakdown of Trey Lewellen's playbook and almost screamed. He didn't just skip inventory — he flipped the entire e-commerce model on its head.
Lenny just dropped a guest post from illustrator Michelle Rial — 12 visual charts for breaking a creative block. Two of them rewrote how I'm thinking about my own work.
Hormozi walked into a $1.25M HVAC business and the first thing he flagged wasn't marketing or pricing. It was whether the business could actually handle the leads it was asking for. The diagnosis is worth more than the advice.
On Marketing Secrets Ep 70, Russell argues that pre-algorithm sales tactics still work. I've been running this play for years. Here's why he's right.
ClickFunnels just dropped a playbook for selling online courses through funnels. The piece I keep flagging — pre-sell before you build — used to drive me crazy. Here's what changed.
Everyone says 'the money is in the list.' Almost nobody actually treats their list that way. Here's what I learned from emailing daily — and why nobody unsubscribed.
If you're not running order bumps and post-sale upsells, you're leaving 20-40% of your revenue on the table. Here's how I structure mine — and the weird trick I learned from Russell.
Alex Hormozi just dropped a 20-minute breakdown of what makes a business actually scalable. The first trait he names is the one I've watched founders ignore for years — and it's why they're stuck.
Russell's latest podcast names something a lot of us have been feeling for a while — and it's not just an OfferLab pitch.
Evan Spiegel just told Lenny Rachitsky that distribution — not features — is the only competitive advantage left. If you've been chasing the perfect product, this is your wake-up call.
Russell Brunson's latest podcast guest runs a Facebook group with 850K members and a $197/month membership. Here's the playbook — and what most groups get wrong.
From $3M months to $1M in debt. Then the pivot. Stephen Diaz's story is the clearest case study I've seen of how AI is rebuilding businesses that legacy funnels can't save.
ClickFunnels just published a deep dive on webinar funnels. Here's what jumped out, plus what I've learned running my own.
Russell broke down four OfferLab paths on the latest Marketing Secrets episode. I've been running three of them since launch. Here's what actually works.
Martell flew 3,000 miles for a 28-minute meeting. Here's why he says relationships compound faster than any other skill.
Martell flew 3,000 miles for a 28-minute meeting. Here's why he says relationships compound faster than any other skill.
A value ladder isn't just a marketing concept — it's the difference between a business with a ceiling and one that can actually scale. Here's the framework, the math, and what I've seen in my own funnel-building work.
The fishbowl funnel is the simplest, most powerful lead generation strategy I've ever used — and my first campaign proved it works even when everything goes wrong.
If you're a coach, course creator, or online entrepreneur, you've probably faced this exact problem: You know what you do. You know you're good at it. But when...
Wes McDowell traded 6 million views for 5 million — and had the best year of his business. Here's the framework behind that decision.
Dominik breaks down a daily 10-minute Instagram strategy that does more than most peoples 2-hour grind — and the secret is in how it reuses what you already made.
In a live AMA, Alex Hormozi diagnosed why a coaching business at 4M/year can't break into a million a month — and the answer isn't ad spend. Here's his framework plus what I've seen inside my own client funnels.
ClickFunnels dropped a post breaking down three conversion moves from vintage print ads. I've used every one of these inside live funnels — here's what actually moves the needle versus what just looks clever.
Kallaway breaks down the psychological trick that turns casual followers into obsessed fans — and why most creators are still stuck on Level 1.
From a single MidJourney image in 2023 to full cinematic multi-shot videos today, here’s how AI video tools have evolved and what I’m actually using right now.
Scott Simson walked away from a hit YouTube channel because the algorithm was rewarding fake drama. Then he used what he'd learned to build Rafiti Media into a 7-figure agency.